Loocz
Objective- The vision is to build a candle brand that blends classic elegance with a modern gothic edge. Minimal and refined in design, yet powerful in presence, the label should carry a dark, moody punch that sets it apart and makes it instantly recognizable among conventional candles.
Approach- The approach centers on a palette of black and dark, moody colors to set the tone. Typography is bold but inviting, designed to draw the eye without feeling harsh. The photography mirrors this mood, creating a cohesive aesthetic that fully embodies the brand’s atmosphere.
Course- DSGN 206
Instructor- Sean B
Term- Spring 2025
